While a number of startups have emerged to offer on-demand cleaning services to consumers, most of them just hire subcontractors and pay them a flat hourly fee for their work. But they do little to help those cleaning workers to build their businesses outside of their platform.
Cleanify offers something different: It wants to provide independent cleaners and small businesses with the tools they can use to find new customers, manage schedules, offer different types of cleaning services, and set their own prices.
The goal is not to connect consumers with just any cleaner at a flat hourly rate, but to find the right cleaner at the right price, depending on what their needs are. In that way, it serves more as a comparison shopping site like Expedia as opposed to a book-right-now option for a commodity service.
On the consumer side, users can get real-time pricing and availability from different independent, small business, or franchise cleaners. But on the service provider side, Cleanify is offering a suite of tools that allow them to run their own online story front, manage crews, and fulfill work orders from a single platform.
For cleaners, part of the battle is just in getting their businesses online. Most don’t have their own websites, and even if they do, those sites are not easily discoverable by consumers. Cleanify acts as an engine for those businesses to find new customers.
“We let people choose what they get paid, when they work, and how they work,” Cleanify CEO and co-founder Justin Potter said. And the service isn’t afraid to partner with franchises in addition to independent cleaners. For franchise customers, Cleanify’s platform for managing workers comes in handy, since there aren’t great tools available today.
Potter founded Cleanify after working at a janitorial service owned by his best friend’s father, where he would sell contracts, manage subcontractors and occasionally clean. Co-founders include his sister Amanda Potter and CTO Luis Sanchez, who founded the company back in 2011.
Founded in Vancouver, the company has expanded to offer services in Edmonton, Toronto, Montreal, and Chicago. It plans to add even more cities over time.
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1 comments:
Unfortunately they do so in what I consider to be an unethical fashion. I own a small house cleaning company and I have been contacted by them several times. Each time on false pretenses. I checked them out and found numerous complaints coupled with an F Better Business rating. I declined their offer to do business together. They then proceeded to list my company as one of their contractors anyway. If you read their "Terms of Service" they are under no obligation to provide services although the client pays for the service immediately. Therefore, if a client books our services through Cleanify they are under not obligation to provide the service and thereby jeopardizing our good name (we have an A+ rating) and our reputation.
These people are by no means above misrepresenting themselves but also misrepresenting hard working businesses as well. I do not believe that they deserve the applause that you are giving them for their business practices.
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